News, views and industry trends
Apartment reviews: A guide to leveraging resident feedback for growth
Apartment reviews have long been an important part of multifamily marketing, but in the age of AI and innovation where prospects want instant answers and seek unique leasing experiences, paying attention to this feedback is non-negotiable. By respo…
AI & cybersecurity in PropTech: Addressing privacy and technology risk
The PropTech landscape is undergoing a seismic shift. Artificial Intelligence (AI) is no longer a future aspiration; it’s a current-day differentiator, powering everything from automated leasing and predictive maintenance to financial forecasting and…
How multifamily disaster recovery services minimize damage and accelerate recovery
Disasters can strike multifamily properties at any time, causing significant damage and operational disruptions. Without a recovery plan in place, property managers and landlords may face costly repairs, extended vacancies, and frustrated tenants. Ha…
Spotlight on the Future: Showcasing PropTech’s Best Kept Secret at NAA Apartmentalize 2025
Las Vegas in June is no stranger to heat, but this year, the temperature wasn’t the only thing rising. At NAA Apartmentalize, the energy was electric, the conversations were bold, and the spotlight was firmly fixed on the future of multifamily housin…
What is a lender inspection for an apartment?
When you’re securing financing for a multifamily property, there’s a good chance your lender will want to inspect the property. Bank inspections for an apartment are a routine part of the loan process and underwriting multifamily deals, designe…
Multifamily rebrand strategy: How to reposition your property for maximum ROI
Branding plays a critical role in real estate, shaping how tenants perceive a community and influencing leasing decisions. For multifamily properties, a strong brand goes beyond a logo, it reflects the lifestyle, amenities, and overall experience ren…
Affordable and public housing glossary of terms
Affordable and public housing organizations face many unique challenges – from adapting to regulatory and policy updates year after year to managing ever-increasing demand. Subsidized housing professionals are expected to keep a lot of information in…
How to submeter in a multifamily property
Utility costs in multifamily properties continue to rise, making it increasingly important for property owners to find ways to manage expenses effectively. At the same time, tenants want a fair billing system where they only pay for the utilities the…