Quality-first growth: How JPR is building a high-value property management portfolio with leading technology and expertise
At a glance
JPR Property is carving out a niche in Perth’s commercial real estate market with its specialised property management services. Read about how MRI’s PMX solution, with strategic support from its Managed Services team, has contributed to the business’s rapid growth and successful client outcomes.
The background: Building a new property management business in a competitive market
JPR’s managing director, Jason Ridge, is a CPA and financial manager with decades of experience working at leading commercial property firms, including JLL, Savills and Sheffield Property. He launched JPR in 2024 to deliver a focused property management service for private and institutional investors in Perth’s dynamic office and industrial sectors.
Jason set out to build momentum quickly with a carefully selected portfolio of quality assets, supported by a lean, expert team. As an agile, independent alternative in the market, JPR emphasises hands-on asset management and personalised client service.
The challenge: Finding the right tools and team to drive growth
Jason explains that PMX was an obvious choice for the new business. As a property manager, he had already used the solution and knew it exceeded many comparable market alternatives in functionality, flexibility, and scalability.
I’ve seen businesses implement basic systems because they seem easier or cheaper initially, but they quickly realise these solutions don’t support their growth ambitions. While some worry that changing systems later is too difficult, the reality is that with the right support and project management, you can successfully transition to a more sophisticated platform like PMX.
– Jason Ridge, Managing Director, JPR Property
“(With PMX) it’s about the consistency in the type of reports I can generate and the availability of those reports. I have the flexibility to customise it rather than rely on a plug-and-play offering,” he adds.
Assembling the right team was the more difficult challenge. While Jason’s credentials as a CPA made him a valuable resource for his clients, the difficulty of tapping into additional property accounting talent in the relatively isolated Perth market would have proven challenging.
Having collaborated with MRI’s Managed Services teams before, Jason knew their value firsthand. Their expertise would provide the operational backbone JPR needed to get up and running quickly while supporting the company’s commitment to strategic growth and premium service.
The solution: How managed services helped JPR achieve its business vision
The real value of the managed services team is that you don’t need to build an entire property accounting department in-house. Typically, when you hire a property accountant, they prefer to focus on high-level work like accruals and client reporting, not day-to-day tasks like processing payments. With managed services, you get both senior expertise and operational support in one package.
– Jason Ridge, Managing Director, JPR Property
While the business has seen some cost efficiencies using managed services, Jason believes the real value comes from the team’s diverse expertise, platform knowledge and ease of collaboration – something that would be hard to replicate with individual in-house hires.
Instead of relying on one or two people, JPR has access to a team of specialists who understand its business needs and the software platform inside out. “Their combined knowledge and experience helps maximise the value it gets from the property management system while delivering better results for clients,” Jason says.
“We tap into expertise across multiple disciplines, from lease administration and accounts receivable to payables processing,” he adds. “There are specialists in product optimisation, customisation and financial planning. And their support will be particularly valuable as we roll out further advanced features like a recoveries module.”
Choosing the right foundation: Advice for property managers
For Jason, selecting PMX and managed services was backed by years of industry experience. But what about property managers facing this decision without that knowledge base? He offers this advice:
“When you’re starting out in property management, it’s important to thoroughly explore your software options and not just take the path of least resistance. The right property management platform is key to your business success, particularly if you’re targeting premium clients and complex portfolios.”
He believes the trick is to think long-term from the start. “Consider what type of clients you want to work with and what level of service you aim to deliver. Your technology choices should match your goals.”
“As a brand committed to long-term relationships and tailored, value-driven solutions, JPR sees technology not just as a tool, but as an extension of its promise to clients. The collaboration with MRI reflects JPR’s strategic approach to growth, combining modern capability with the boutique service experience only an agile, independent business can provide.”
Looking for a powerful property management solution without the premium cost?
JPR’s success shows how using MRI’s PMX and Managed Services Platform bundle can help you build a lean, profitable operation. You get a robust property management platform plus a team of experts to handle your day-to-day operations, all for less than you’d spend building an in-house team.
Ready to learn more? Contact us and book a demo to see the solution in action.