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What is foot traffic? How to track and use it to drive retail success
In commercial real estate and retail, foot traffic is one of the most valuable metrics for measuring property performance, tenant success, and consumer engagement. Whether you’re managing a shopping center, a mixed-use development, or a single store,…
How to Increase Foot Traffic in a Mall
For retail property owners and mall operators, foot traffic is one of the most important performance indicators. Every visitor walking through the doors represents a potential customer for tenants, a potential sale that drives rent value, and a signa…
Using retail store traffic patterns to optimize your store layout
Did you know that using strategic layouts to drive specific traffic patterns in retail stores can improve sales by 20–40%? Whether it’s your floor plan layout, strategic product placement or the configuration of your point-of-sale (POS) area, optimiz…
Footfall counting in retail: Enhancing store performance and improving customer experience
Footfall counting is an essential tool for modern retail. It’s no longer enough to rely on intuition when it comes to optimizing your store’s operations and customer experience. With footfall counting, you gain concrete data that helps you make smart…
How to drive retail performance with data-driven insights
Retailing has undergone enormous transformation in recent years. While e-commerce was already increasing, the pandemic greatly accelerated shoppers’ reliance on digital channels. One click delivers virtually anything to your doorstep. However, in-sto…
5 key elements to using footfall analytics
Footfall analytics has become a crucial tool for multifamily property managers and landlords looking to optimize their operations. By tracking how tenants move through shared spaces, such as gyms, lounges, or parking areas, you can make more informed…
How is footfall measured?
Footfall measurement is an essential tool for property managers and retail owners alike. Tracking visitor numbers helps you gain insights into how well your space is performing on a day-to-day basis. In fact, retail sales in the U.S. increased by 2.3…
What’s the right retail analytics solution for your business?
Retail Analytics solutions are defined as the technology that brands and retailers leverage to increase the likelihood of an initial and repeat purchase. These solutions improve the customer experience, increase brand equity, streamline in-store oper…