News, views and industry trends

Managing client funds in real estate requires precision, transparency and compliance with strict regulations. Unlike general accounting, trust accounting comes with specific rules designed to protect client money and maintain confidence in real estat…

Launching your own real estate business is an exciting opportunity, but it requires careful planning, compliance, and the right systems from day one. Real estate is a competitive industry, and success often depends on how well you prepare before you …

Real estate professionals across Australia face growing pressure to connect with clients in meaningful, timely, and efficient ways. Whether you’re building brand visibility or nurturing relationships over time, lead generation remains one of th…

Buyers and renters are turning to search engines like Google to find their next move and if your agency isn’t showing up in those results, you’re missing out on valuable leads. That’s where SEO (search engine optimisation) comes in. SEO helps real es…

Cold calling may seem old-fashioned but in real estate a genuine voice still cuts through inbox clutter. When done right, with preparation, empathy and the right tech support, it builds rapport quickly and converts enquiries into appointments. In thi…

In today’s visually driven world, buyers aren’t just searching for properties, they’re searching for experiences. As scrolling replaces strolling and screen time takes precedence over showings, real estate agents and property developers are turning t…

Spring and summer bring more than sunshine. For the real estate industry, they also signal one of the most active times on the calendar. Properties often present better during warmer months, gardens are in bloom, and buyers are eager to secure their …

A professional real estate proposal can be the deciding factor between winning or losing a new listing. When you present a clear, compelling document that highlights your value as a professional real estate business, you create confidence and trust f…