News, views and industry trends

Having a strong social media presence is a very powerful tool both for an agent’s personal brand and also as a resource for marketing your current listings. While most agents would understand the value that a strong social media presence can bring, b…

A good real estate agent is a lot more than just a salesman. They are normally well-established members of their local communities and add value to their area through various forms of community engagement. It’s not uncommon for real estate agents to …

As a real estate agent, one of your primary goals is to get people through the door at open homes. After all, the more people who come to see a property, the greater the chance of making a sale. Fortunately, there are a number of strategies to get mo…

If you’re a real estate agent, a challenge you face daily is how to generate real estate leads.. A reliable lead generation program is one of the most effective ways to grow your agency. In addition to conventional approaches, it’s widely acknowledge…

As we talk to real estate agents across the state, many are concerned about the rise of the DIY / Flat Fee selling models. These models are increasing by the day and the common thought is that people are attracted to these models only because of the …

We’ve talked before about converting leads into sales, but what if you could set yourself up for success from the very start of the process? With so many different tools, platforms and technology available, it can be challenging to know how to get mo…

Property managers are faced with a wide range of tasks on a daily basis, ranging from negotiating leases, inspecting properties, showing homes and following up with maintenance and tenant-related issues. Having so many things on your plate every sing…

Real estate has quickly become almost entirely online. Gone are the days where people look at listings in a newspaper. Many buyers don’t even need to view a property in person to make an offer, and many vendors don’t need to meet an agent in person t…