News May 15, 2014

Dynamic Lead Solutions (DLS) Joins MRI’s Best-of-Breed Partner Connect Network

Cleveland, OH – Dynamic Lead Solutions, a New York based company that strives to streamline the entire residential leasing process for its clients, has decided to partner with MRI Software and integrate with its award-winning property management solutions. As the newest member of MRI’s rapidly expanding Partner Connect program, DLS will track residential leads and prospects to lease and beyond, working proactively within MRI’s Residential Management system to increase the conversion of leasing inquiries to residents. The system achieves these results by ensuring leads are followed up with in a timely manner and provides analytics on advertising source and sales staff performance.

Per Mark Goldberg, CEO & co-founder of DLS: “Our goal in partnering with the MRI Residential Community is to provide our world-class, integrated CRM system that is focused on the multi-housing market. We built a simple, flexible and accountable system and process. Benchmark metrics are established to monitor staff performance and advertising ROI’s. We are committed to providing outstanding customer service to our clients.”

“We are excited to add more depth to our property management software platform via this best-of-breed solution,” said John Ensign, General Counsel and Vice President of Corporate Development at MRI Software. “Dynamic Lead Solutions’ ability to configure their product to each individual client’s needs is a benefit that MRI strives to provide in its own product suite, thus it was a natural choice to partner with a solution that extends additional leasing efficiency benefits to our clients.”

DLS will join MRI as part of the MRI Partner Connect program, an industry-leading endeavor that facilitates MRI’s unique go-to-market strategy. The program is focused on providing MRI’s and its partners’ mutual clients with the ability to leverage best-of-breed solutions alongside MRI’s award-winning real estate management products. MRI selects market-leading solutions in business-critical areas for their clients, and then cements firm business partnerships with those companies. The program is focused on structuring relationships and integrations for mutual clients that offer a high confidence, low risk solution to property and investment management processes. The Partner Connect Program is a prime example of MRI’s commitment to powering maximum flexibility for their clients.

For more information about Dynamic Lead Solutions, visit http://www.dynamicleadsolutions.com or contact Pat Daly, National Sales Director, at pat(at)dynamicleadsolutions(dot)com.

For more information about the MRI Partner Connect program, visit our website.

About MRI Software
MRI offers property management software solutions to the global real estate management and investment industries. As a leading provider of real estate enterprise software applications and hosted solutions, MRI serves the global multifamily and commercial property industries, helping them improve their bottom line and maximize their returns on their diverse business portfolios. MRI leverages its more than 40 years in business to develop long-term successful relationships with its clients. For more information, visit https://www.mrisoftware.com.

About Dynamic Lead Solutions
Dynamic Lead Solutions is a customer relations management system that tracks all marketing leads to the lease. An easy-to-use system that creates a thorough follow-up to assure a complete, professional customer experience while analyzing the data to determine the performance of both your marketing sources and sales staff. One of the best advantages that DLS has over any of its competitors is that it can be personalized and customized to fit the needs of your management company. For more information, visit http://www.dynamicleadsolutions.com.

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