Gain a complete view of how shoppers engage with your store — from pass-by traffic and entry rates to dwell time and behaviour. Use these insights to refine layouts, tailor marketing, train staff and boost revenue across every location.
Footfall Analytics for retail stores
Footfall traffic & occupancy
Track total visitor numbers to measure store performance, plan staffing and evaluate the impact of promotional campaigns.
Location footfall traffic (outside store)
Understand pass-by traffic to inform window displays, signage strategies and store placement decisions.
Footfall traffic market trends
Monitor changing patterns in shopper behaviour to anticipate demand and align campaigns with peak periods.
Conversion rate
See how effectively footfall turns into sales to guide merchandising, pricing and marketing strategies.
Average transaction value
Link spending patterns to visitor numbers to refine sales strategies and demonstrate ROI.
Customer age & gender
Profile customers by age and gender to personalise experiences, tailor product ranges and improve engagement.
Store capture
Compare pass-by traffic with actual entries to assess visibility, storefront appeal and promotional effectiveness.
Movement & dwell
Analyse in-store journeys and dwell times to optimise layouts, improve product placement and maximise sales opportunities.
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