Marketing  |  Remote UK  |  Full Time  |  Experienced

Marketing Executive

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Description

As a Marketing Executive at MRI Software, you will be responsible for delivering diverse marketing campaigns and communications aimed at social housing providers across the UK and Ireland. You will be part of a dynamic and supportive team, with a busy calendar of events and activities throughout the year. You will spend time really getting to know our client personas to develop and deliver integrated campaigns, driving customer acquisition and existing client expansion opportunities.  Working closely with the Senior Marketing Manager, wider marketing teams and other key individuals across the business you will be responsible for supporting the annual campaigns plan, maximising on ROI throughout to ensure objectives are met and performance targets achieved. You will develop close ongoing marketing relationships with our key industry associations and market influencers to expand our brand reach and thought leadership content.

 

RESPONSIBILITIES: 

  • To be responsible for planning, developing, and delivering the annual integrated campaigns plan, from brief and execution, through to post-campaign analysis and reporting, using any insight gained to improve.
  • Deliver campaign plans to Marketing themes, business strategy and Go to Market priorities, measuring achievement and working towards the team’s overall performance targets
  • Managing and building our dedicated social media channel for the Social Housing sector, ensuring growth of followers and channel engagement
  • Work with a network of agencies and freelancers, including full service, digital and creative as needed
  • As part of campaigns activity, to plan for relevant presence at exhibitions, and conferences both physical and virtual formats including developing a series of hosted webinars
  • To ensure brand compliance throughout campaigns, always on the lookout for imaginative and innovative ways of extending reach and influence
  • Develop and maintain positive working relationships with fellow colleagues and key external stakeholders
  • Support the wider social housing team with award entries, client testimonials and new business wins
  • Supporting online (webinars) and offline hosted events within the campaign plan with scheduling, production and pre and post event promotion

 

REQUIREMENTS: 

  • 2 years marketing experience within B2B
  • Experience within the Social Housing or Property sector (desirable, but not necessary)
  • Strong digital marketing experience and skillset including – social media, e-marketing platforms, CRM systems and SalesForce, webinar platforms and Website CMS systems

 

COMPANY OVERVIEW:

MRI Software delivers innovative applications and hosted solutions that free real estate companies to elevate their business.  Our flexible technology platform, along with an open and connected ecosystem, allows us to meet the unique needs of real estate businesses, from property-level management and accounting, to investment modeling and analytics for the global commercial and residential markets.  With nearly five decades of expertise and insight, we have grown to include offices in across the United States, the United Kingdom, Hong Kong, Singapore, Australia, South Africa, New Zealand, Canada, India, and Ireland with over 2500 team members to support our clients and their unique needs! For more information, please visit mrisoftware.co.uk.

 

MRI is proud to be an Equal Employment Opportunity employer.

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