Marketing  |  Atlanta, GA, USA

Marketing Campaign Coordinator

Apply Today
Description

MRI Software is seeking a Marketing Campaign Coordinator to drive a varied range of lead generation efforts that fuel our sales team’s activities and pipeline. Using a variety of channels including digital, email, marketing automation, and events – as well as tools like SalesForce.com, Pardot and WordPress – he or she will help design, execute, monitor, and improve our integrated marketing campaigns.

The Marketing Campaign Manager/Coordinator will report directly to the Director of Marketing (Demand Generation) and work closely across the Sales and Lead Generation teams to drive program performance and ensure a closed loop throughout the campaign lifecycle.

  • Responsible for co-creation and execution of B2B marketing campaigns to increase leads, visitors, subscribers and awareness
  • Collaborate with product, digital, and event marketing team members as well as lead qualification teams – both in person and virtually – to develop campaigns, keeping team members on track to meet deadlines
  • Manage and administer campaigns through a marketing automation solution

The ideal candidate should be able to move fast and think creatively as they bring campaigns from concept to execution, with a passion for collaboration, experimentation, and evaluation in their approach to B2B marketing.

 

Skills & Requirements
  • 2+ years B2B marketing experience; familiarity with software marketing and/or real estate industry a plus
  • Knowledge of and hands-on experience with: Marketing Automation (Pardot a plus), CRM (SalesForce), Account-Based Marketing, Online Advertising, Google Analytics, etc.
  • Goal-oriented towards key metrics including pipeline impact (creation and acceleration)
  • BA/BS degree in a Marketing, Communications, or equivalent field experience
Company Overview

MRI Software delivers innovative applications and hosted solutions that free real estate companies to elevate their business.  Our flexible technology platform, along with an open and connected ecosystem, allows us to meet the unique needs of real estate businesses, from property-level management and accounting, to investment modeling and analytics for the global commercial and residential markets.  With nearly five decades of expertise and insight, we have grown to include offices in across the United States, the United Kingdom, Hong Kong, Singapore, Sydney, South Africa, New Zealand, and Canada with over 1200 team members to support our clients and their unique needs!

Select your region

9000+

clients

8.3m

units

1.9m

leases

140+

partners

170+

countries